We are an organization engaging in both integration and operation of entertainment media in the Internet age.We regard innovation as our core driving force, relying on team content planning and a cooperative operating mode to drive innovative content and achieve effective entertainment contentbranding.Breathe considers creativity as the core method to realize entertainment contentbrandingBreathe uses a concept of brand communication to create the brand effect of entertainment content. We integrate boundary breaking resources in all of our fields; in terms of content making, we gather a wide base of talent in entertainment content planning, brand creativity, commerce planning, and market promotion, etc. In light of our operation design, we use a combination of media platforms, commercial brands, foreign resources, big data analysis, financial investment, and the strength of a large scale media group and other resources to design the perfect innovate delivery and mode. We strive to improve the experience of our audiences and achieve anall-win.