企業簡介
周大福珠寶集團有限公司是中國內地及港澳的珠寶商,并于2011年在香港聯合交易所主板上市。本集團專注于主流珠寶及名貴珠寶產品,包括珠寶鑲嵌首飾、黃金產品、鉑金╱K金產品以及鐘表。本集團標志性品牌「周大福」及80多年輝煌經營歷史是其業務的關鍵競爭優勢,「周大福」是信譽及其貨真價實的象征,其產品則以設計、質量及價值聞名。周大福擁有廣泛的零售網絡,其于大中華區、新加坡與馬來西亞的零售點合共逾1,800個。集團建立出一套全面的垂直整合經營的業務模式,使集團對整體業務作出有效和謹慎的監控,范圍涉及原材料采購、設計、生產、市場推廣以及通過龐大的零售網絡進行銷售。Chow Tai Fook Jewellery Group Limited is a leading jeweller in Mainland China, Hong Kong and Macau. The Company was listed on the Main Board of The Stock Exchange of Hong Kong in 2011. Its principal products are mass luxury and high-end luxury jewellery products including gem-set jewellery, gold products, platinum/karat gold products and watches.The Group's iconic brand "Chow Tai Fook" and long-standing history of over 80 years of operations represent key competitive advantages of its business. The Chow Tai Fook brand is recognised for its trustworthiness and authenticity, and its products are known for their design, quality and value.The Group has an extensive retail network, with over 1,600 points of sale in Greater China, Singapore and Malaysia. It also has an ecommerce presence. The Group has a sophisticated vertically integrated business model that gives it effective and tight control over its processes from raw material procurement to design, production, marketing and sales through its extensive retail network.