杭州凌志服飾有限公司是一家集產品研發、自主生產、連鎖銷售于一體的品牌服飾企業。公司運營總部位于杭州蕭山(慶春隧道出口),在日本、韓國、法國分別設有設計創作工作室,及時掌握國際時尚的流行趨勢,確立品牌的定位,引領國內時尚潮流的發展。目前公司擁有員工2000余人,其中具有高級職稱和高技術專業人員300多名。
公司自成立以來,堅持以打造時尚服飾民族品牌為己任,一貫秉承“務實、創新、**、感恩”的企業精神,不斷完善和優化企業內部管理,勇于探索市場,敢于改革創新,通過全體凌志人的不懈努力,企業和品牌都得到了蓬勃的發展,形成了以一級市場為龍頭,二三級市場為主體,其它市場為輔助的立體化銷售網絡,目前公司市場網點已覆蓋全國20多個省市自治區,全面完善直營、代理和加盟的多渠道運營模式。
2007年,EGOU品牌落戶凌志。公司全面強化品牌運作,EGOU的品牌知名度和美譽度得到迅速提升。隨著國內流派服飾的日趨成熟,時尚休閑已成為消費主流,EGOU將持續優化產品品質和服務理念,不斷加強品牌推廣,致力打造成為中國時尚休閑男裝領軍品牌。
在未來的發展過程中,公司將規劃走多品牌經營之路,努力提升設計、營銷和管理人才的快速發展平臺,將凌志公司建設成為服務社會、承擔責任的企業大家庭,歡迎有識之士加入我司。
Hangzhou Lexus Clothing Co., Ltd is a company combining with clothing product research , development, producing and chain sales. It has design studio in Japan, South Korea and France respectively to grasp the international fashion trend, to establish the brand position and to lead the domestic fashion trend while its headquarters is near the West Lake and the Qianjiang River. Now the company has more than 2000 employees including more then 300 employees with senior title, high technology and professional.
Since its establishment, the Lexus insists on creating national fashion brand as its mission. It has always been adhering to the "practical, innovative, efficient and grateful" as its spirit. It continuously improves the inner management, explores the market as well as reform and innovation. Through the efforts of all the employees of the Lexus , the enterprise itself and the brand has developed vigorously, and the whole-scale sales network has been formed with the first-grade market as the leader, the second and the third-grade markets as the main force, other market as the supplement. Now the marketing network has covered more than 20 provinces and autonomous regions nationwide with perfect multi-channel operation mode such as retail, agent and friendchain.
In 2007, brand EGOU came to the Lexus. The company enforced the brand operation thoroughly. The popularity and the reputation of the brand EGOU had improved rapidly. With the domestic fashion matures gradually, fashion leisure has become the mainstream of consumer. EGOU will continue to optimize the product quality and service concept, constantly strengthen brand promotion and try to become the leader of China fashion casual menswear brand.
In the future, the company will take its way of multi-brand management, try to enhance the rapid development platform of design, marketing and management personnel. Lexus will be a large enterprises-family to serve society and to undertake responsibility.