WellMax Consulting 公司介紹
Marketing Communications in China
Founded in 2009, WellMax Consulting is the merging local strategic PR consultancy.
WellMax provides communications analysis, strategy, media relations, online communications and event management services to global and local clients. These services are sometimes provided separately on an ad-hoc basis, but usually as part of a total communications package. The WellMax integrated approach has received good feedback from clients, where much PR work still revolves around personal relations.
Communication s built on understanding
WellMax repents Well quality + Max result. This means we believe all communications must be go to good quality within limited client budget, resulting from a deep understanding of target groups and other stakeholders, as well as the client’s company, business and industry. A communications effort needs to address not only what your company wants to say, but also what customers and other stakeholders need to hear.
At WellMax, we work with analysis tools such as focus groups, in-depth interviews and media audits, that focus on the why’s and how’s of consumer behavior. In our experience, these tools are equally important in business-to-business communications. About half of our clients come from the B2B sector.
A tightly knit, experienced team
Founded by the marketing communication enthusiasts, WellMax never come up with ideas or plans from our side, and the team is eager to jump into the research and analysis on industry of client, target groups, media favorite; clarify the objectives and communication focus. Strategy comes from excellent research.