寶絲蘭婷(BOSTéE LAUTINE)源于歐洲,始于1978,由貴族伯爵 CASTEL.STEVE先生創(chuàng)立。自創(chuàng)立之初就確立了以改善人類(lèi)睡眠健康作為企業(yè)發(fā)展理念,而持續(xù)研發(fā)新產(chǎn)品。并致力基于人體皮膚健康學(xué)的芯類(lèi)產(chǎn)品(含枕芯、被芯)及套件類(lèi)產(chǎn)品(含枕套、被套、床單、床笠等)、天然蠶絲被為主的家居用品的研發(fā)設(shè)計(jì)、OEM生產(chǎn)、品牌營(yíng)銷(xiāo)、渠道布局等業(yè)務(wù)開(kāi)展。具備國(guó)際的自主研發(fā)設(shè)計(jì)能力,先進(jìn)的SAP平臺(tái)、IPD、ISC、WBS、MBO管控模式及開(kāi)放的工作理念,嚴(yán)格的供應(yīng)商篩選機(jī)制、完善的OEM生產(chǎn)控制體系、強(qiáng)大的B2C、C2C、O2O渠道拓展能力及健全的客戶服務(wù)體系。永遠(yuǎn)堅(jiān)持“以客戶為中心”,客戶的需求就是企業(yè)發(fā)展源動(dòng)力的經(jīng)營(yíng)價(jià)值觀。
品牌注重產(chǎn)品設(shè)計(jì)訴求,著力于客戶需求和品牌內(nèi)涵之間形成共鳴,以科技、生態(tài)、健康為宗旨,追求時(shí)尚、優(yōu)雅、尊貴、個(gè)性的品牌風(fēng)格。在國(guó)際市場(chǎng)倍受消費(fèi)者的青睞,產(chǎn)品暢銷(xiāo)世界30多個(gè)國(guó)家和地區(qū),具有非常強(qiáng)的品牌粘性。
2012年,隨著亞洲市場(chǎng)日趨繁榮,寶絲蘭婷(BOSTéE LAUTINE)決定重新定位亞太區(qū)消費(fèi)市場(chǎng),并圍繞中國(guó)消費(fèi)者需求著力打造精品家居品牌形象。
寶絲蘭婷,品味生活!生態(tài)科技,健康睡眠!
Bostée Lautine, originated in Europe, began in 1978 by the aristocratic Earl CASTEL.STEVE Mr. founded. Established since its inception as the concept of enterprise development to improve the health of the human sleep, while continuing research and development of new products. And is committed to the core of ergonomic products (including pillow core), and package products in human skin health (including pillowcases, duvet covers, sheets, Fitted), natural silk is mainly household items business to carry out R & D design, OEM production, brand marketing, channel layout. Have leading international independent R & D design capacity, the advanced SAP platform, an IPD, ISC, WBS, MBO tube control mode and open the working philosophy, strict vendor screening mechanism, perfect OEM production control system, powerful B2C, C2C, O2O channels to expand the capacity and sound customer service system. Always adhere to the "customer-centric, customer demand for enterprise development is the source for business values.
Enterprises pay attention to the demands of product design, and focus on the formation of the resonance between customer needs and brand connotation, fashion, elegant, noble, and the personality of the brand style. Much consumers of all ages in the international market, the products are sold in more than 30 countries and regions in the world, has a very strong brand stickiness.
In 2012, with the Asian market has become increasingly prosperous, Bostée Lautine (treasure yucca Ting) brand decided to reposition the consumer market in the Asia Pacific region and around consumer demand in China and strive to build a fine home brand.
Bostée Lautine, ideas for life!