中國的品牌就像一雙鞋,在這個不穿鞋的土地上,穿鞋的文明人還很少。幸運的是,我們剛好生活在這片土地上,并專門為這些文明人設計鞋子。
遠行設計是湖南著名的品牌形象設計公司,為那些擁有創建國際品牌格局和力爭行業**的企業塑造、科學的品牌形象。核心業務為品牌形象策劃和管理,工作內容涉及品牌形象分析、品牌命名、品牌VIS設計、品牌空間設計、專賣店設計、品牌傳播、品牌形象培訓。自創建以來,遠行設計便以成為中國乃至世界品牌形象設計行業**品牌為目標不斷前行。
與其說"遠行"是一個靠設計養活的公司,倒不如說"遠行"是一種生活方式;要說賺錢,沒準開個"甘長順"(湖南省內知名連鎖面粉館)更來米(湖南長沙話"更賺錢"的意思)。所以遠行這樣看,"更懂得生活",其實比"更懂得賺錢"重要。正是這種將自己浸泡在生活中的態度,讓郭明先生和劉莉女士從一無所有開始,組建了銳通企劃(2006年,長沙銳通文化傳播有限公司),并使遠行設計不受金錢的羈絆而更執著于追求品質。有趣的是,老天開始眷顧他們。銳通隨著不斷解決自身問題發展起來,并于2009年與北京地火創造的扶軍先生與西冰創造的謝斌先生共同創辦C機構(C是Create的簡稱,意為創造、創意)。
遠行設計基本上會在"設計"這個領域工作。其內容涉及品牌形象的設計(Brand vision design),標志設計( Logo design),海報設計( Post design),畫冊設計(Corporate catalog design),空間設計(Environmental design),包裝設計(Packaging design)。而將來也應當會涉及到工業造型設計(Industrial design)、建筑設計(Architectural design)。由于害怕被定義為"扯蛋設計公司",因此遠行沒有打算涉及到導彈設計、核彈設計的領域。
遠行設計的客戶包括保利集團、湖南衛視、夢潔家紡、華天集團、安居樂集團等等,并受邀為劉德華、張學友、理查德·克萊德曼等著名藝人的演出設計海報。
Famous brand in China is like a pair of shoes.On this land where the people wear on shoes,the civilized person with shoes are rare.Fortunately,we just live here,and design the shoes for these civilized person specially.
Walkingdesign is a well-known brand design company in Hunan and specializes in designing science and brand image for enterprises which strive to shape the industry's first. We can provide to plan and image management as our core business, our work concerns the analysis of brand image, brand naming, brand VIS design, brand space design, store design, brand communication, brand image of the training. Since its foundation, walkingdesign strives to become the first private enterprise of this trade in the whole world.
Rather than "walkingdesign" relies on designing, it would be better to say "walkingdesign" is a way of life; If we can make more money, we can open a noodle shop"Gan Changshun". So we do think that ” how to live" is more important than " how to make money". Thanks to the correct of life attitude, Mr. Guo and Ms. Liu started from nothing to set up Creaton Planning (2006, Changsha Creaton Culture Communication Co., Ltd.). Fortunately, god is on our side, Creaton solved his own problems and developed quickly, and in 2009 we created C administration with Mr. Fu and Mr. Xie
Walkingdesign is basically in the "design" in this field. Our work includes the brand image design (Brand vision design), logo design (Logo design), Poster Design (Post design), Brochure Design (Corporate catalog design), space design (Environmental design), Packaging (Packaging design). We will relate to industrial design (Industrial design), architectural design (Architectural design) in the future. We fear that we are defined as "a confused company" and therefore we will not involve the separation of the missile design, nuclear design field.
遠行設計官方網站:wwwyuanxing
遠行設計官方博客:blog.sina/walkingdesign